World Cup is coming...

Johnny Cupcakes in person!

Just about a year ago I was in Boston walking around Newbury Street looking for Newbury Comics and noticed another store that I had never heard of so when I got home I did a little research.
I posted an MTV clip on my blog about this guy who sells T-shirts. Just this week I was able to meet him. Yes, I am talking about Johnny Cupcakes. He came to Cincinnati on May 2, 2010 to promote his "Back to Basics" Tour.

I have been following the tour on his website, and figured I would stop by. I was a little worried about the lines but it had been raining all day so I hoped the lines would be short. I dragged by son and two brother-in-laws for the ride. We arrived at Corporate (store name) about an hour after the start and only had to wait about 45 minutes. They also served free hot chocolate to those in line.

I understand that he sells T-shirts and he has grown his business from selling out of his car to having two stores but people still ask me, "what else does he do?" I think the draw to this company is the exclusiveness of the group. The company has grown mainly by word of mouth. He sells limited editions of his product and that keeps people coming back for more. He is also fun and keeps things interesting by doing special tours like this one, new release parties on Halloween or maybe he is just a little odd. Whatever it is people like to follow him and buy his product.

I won't lie, I think it is cool to meet someone that you have been reading about and following on-line. Also, I think I went to visit as a sign of support plus I would like to start my own business and follow my own rules to success. Here is the video Blog of his trip to Cincinnati...enjoy. (see if you can find me...hint @ 5-minute mark)

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